Give Your Niche Business A Kick-Start With Resell Rights
If you do not have a specific niche item of your own and you do not have the experience, time or disposition to make one, Resell Rights are a fantastic way to get your niche marketing off the ground.
Here’s why …
When you buy the resell rights to a niche-specific product, you are buying a ready-made business, usually complete with a tried and tested sales letter, graphics and in some cases, other marketing materials.
What type of product?
Resell rights can apply to both physical and digital items, but for the online niche marketer it’s better to stick with digital items which your consumer can download right away.
We’re going to limit ourselves to digital products here.
Before jumping right in though, there are a number of classifications of resell rights licences to understand.
This licence offers you the right to resell the product to your clients. Your customers, however, do not inherit the right to resell the product on to their customers.
You get the right to resell the product “and” sell the Resell Rights license to your consumers. Your consumers can in turn resell the very same product to their clients.
This is the grand daddy of all resell rights! Buying Personal Label Rights usually gives you the right to alter the product in any way you like. You can put your own name on it, offer resell rights and even master resell rights to others, and essentially utilize and deal with the item as if it were your own production.
There are others, but these are the main ones.
Some niche marketing packages feature resell rights included in the product price, whilst with others you will be required to pay extra for the rights. In the latter case, you will need to decide whether the relevance and quality of the product warrants the additional cost.
Purchasing Resell Rights
When you purchase the resell rights individually from the product they will most likely be more pricey, but do not resent this because it is likely that the greater price will help restrict your competition. This is because many of the other people buying the rights will be looking for less expensive licenses.
Something else you must understand is, “not all resale licenses are created equally”.
License terms can vary significantly, so it’s vital that you learn precisely what you “are” and “are not” enabled to do with the item prior to purchasing the rights.
The rights seller may include restrictions like:= > Setting the rate at which the product should be offered.
= > Forbid the bundling the product with other products.
= > Prohibit adding the product to subscription sites.
= > Prohibit selling the product on Auction sites.
These limitations may seem burdensome. Normally they are there to protect the integrity and worth of the item and your financial investment as a re-seller.
Where To Find Your Niche Marketing Resell Products
OK, now we have actually covered the basics, let’s move on to where to look for items with resell rights.
Here are some tips:
= > Online search engine – key in the search phrase “resell rights” or “master resell rights” and search through the listings which come up.
= > Resell rights and personal label subscription sites – these websites will offer you with a constant stream of items for you to market.
= > Ask the author – If you have any digital items that you already own that you ‘d have an interest in marketing, try approaching the owner and see if they’re prepared to sell you rights to market their item.
Marketing resell rights products can be a profitable string to your niche marketing bow, but choose your items with care. Check out the rights use completely.
If you want to be really exclusive, try to find out how long the licences have been on sale and how many licences have been sold already. If the deal has been around for a while and a great deal of licenses have been sold there’ll be a lot of competition – keep looking – it will be well worth the effort.